Business Technology

Data Dream: Using Google Analytics to Analyze Your Website

Website data can show you why people look for your website, how they find it, and what they do when they get there. And using Google Analytics can get you that information — for free.

Web Equity – Owning Your Local Web Presence

Tuffin’ It Out: Sell More Through an E-Commerce Site

Emotional Pull: Creating Compelling Website Copy

Case Design Remodeling's VP of marketing shares tips for creating Web copy that will help drive traffic to your site.

Comparing Cloud-Based Apps: CompuTool and BuildTools.com

The type of company you operate and the kind of work you do should guide your choice of cloud-based applications and services.

Off the Hook: The IRS Has New Cell Phone Rules for Business Use

The IRS applies some commonsense and simplifies its rules for business cell phone use, which means reduced paperwork and hassle for business owners and their employees.

Study Says Contractors Go Mobile to Make Purchase Decisions

Technology enables product research and purchase decisions on the jobsite

Sleeper Cell: One Remodeler Opts to Get Rid of His Cell Phone

If you think a cell phone is a business essential, think again. One Chicago-area remodeler does without.

Track It Down: Tips for Helping Employees Track Receipts

Two solutions offered by businsess owners on a LinkedIn group disscussion for ensuring that receipts don't go amiss.

Tech@Work: Apply Yourself: New Apps for Builders

Three remodeler-friendly apps for you smartphone: BuildCalc, BeamBuddy, and DesignEasy Joists.

Getting Started with Flowcharts and Process Mapping

Free and inexpensive webware to help you create flowcharts.

Study Says Contractors Go Mobile to Make Purchase Decisions

Technology enables product research and purchase decisions on the jobsite

Comparing Cloud-Based Apps: CompuTool and BuildTools.com

The type of company you operate and the kind of work you do should guide your choice of cloud-based applications and services.

Happy (Paper) Trails: Going Paperless in the Office

Digitized business files can mean savings for your office: Space saved with fewer filing cabinets, time saved searching thorugh folders, and sanity saved thanks to fewer piles of paper hanging around.

Business How-To: Paperless Client Meetings

Shawn Nelson, president of New Spaces, switched from making paper-based presentations to using iPads and has more goals for reducing paper use in his company. Plus, step-by-step info from a professional organizer on how to start purging the paper in favor of digital files.